THE Great Victorian Rail Trail will receive $1.2 million in State Government money for standout art installations and signs.
The trail is one of 30 regional Victorian projects announced last week to receive funding through the $46 million Regional Tourism Investment Fund – Stimulus Round.
Mitchell, Murrindindi and Mansfield councils, in conjunction with Regional Development Victoria, are behind the rail trail project.
The funding will go towards creating large scale ‘x-factor’ art installations along the trail, which aims to boost new and repeat visitors.
Sign upgrades from Tallarook to Mansfield and Alexandra will provide interpretation along the route and also guide users into town centres to support economic activity and business.
Mitchell Shire Council Mayor Rhonda Sanderson said the trail funding was a fantastic outcome for the shire and partners at Murrindindi and Mansfield shires.
“The Great Victorian Rail Trail is a standout tourism asset for both Tallarook and the Mitchell Shire region as evidence by record numbers of visitors in the past year,” she said.
“Residents and visitors alike are seeking to discover the natural beauty of Tallarook and the Trawool Valley.”
Cr Sanderson thanked Regional Development Victoria for the investment into the community.
“This announcement builds on the work that council, together with Murrindindi and Mansfield, to set out a three-year strategic development plan to enhance and elevate the rail trail to the next level,” she said.
“These pieces of ‘x-factor’ large scale sculptural art installations and wayfinding signage will improve and innovate the trail experience to provide a premium visitor experience.
“We’re very excited to see what comes of the artwork as I am sure they too will become tourist attractions in no time. It is expected that the art installations have the potential to become as iconic as the silo art trails in regional Victoria.”
Minister for Tourism, Sport and Major Events Martin Pakula said the fund was part of the $465 million Victorian Tourism Recovery Package.
“Victoria has many natural appeals but the main reason we lead the country in tourism is because we invest in our attractions and its people,” he said.